Best Buy has officially turned 60, and it's celebrating with a massive weeklong sales event that brings serious markdowns across some of the most popular tech categories. The retailer's 60th Anniversary Sale is now live, offering discounts on iPads, laptops, TVs, headphones, smart-home devices, and more. If you missed Prime Day, these deals represent some of the best opportunities to save before summer comes to a close.
The sale surfaces right as shoppers are looking for back-to-school upgrades, home entertainment refreshes, and early fall tech purchases. With discounts ranging from modest markdowns to $1,000 savings on premium TVs, the 60th Anniversary Sale is shaping up to be one of the largest sales events Best Buy has hosted this year. From Apple tablets to TCL and LG televisions, there is no shortage of compelling offers.
Best Buy at 60: A brief look back
Best Buy's anniversary is a reminder of how deeply the retailer has shaped the modern consumer electronics landscape. The company traces its roots to 1966, when Richard M. Schulze opened an audio components store called Sound of Music in St. Paul, Minnesota. That modest store specialized in high-fidelity audio systems, and Schulze knew that personalized service and expert knowledge would be the keys to survival in a niche market.
Over the following years, the company expanded across the Midwest and gradually broadened its merchandise beyond home audio. In 1983, the company rebranded itself as Best Buy and shifted toward a superstore model that sold appliances, electronics, and entertainment products under one roof. The new format was designed to be less intimidating than traditional electronics stores, with open displays and knowledgeable employees who were not working on commission. That customer-friendly approach helped Best Buy survive the rise of e-commerce, the heyday of Circuit City, and the eventual shift toward online retail.
Today, Best Buy remains one of the largest consumer electronics retailers in the United States, with a strong online presence and hundreds of physical stores. The company has also become a major destination for Geek Squad services, appliance installation, and smart-home setups. Its 60th anniversary is not just a corporate milestone; it is a moment for shoppers to celebrate decades of steady technology access and reliable service.
Weeklong deals on iPads and Apple devices
Apple products rarely receive steep discounts, but Best Buy's anniversary sale includes notable price drops on iPads, Apple Watch models, and other products. The iPad lineup is especially attractive for students, professionals, and creative users who need a reliable tablet for note-taking, drawing, streaming, or work applications.
Shoppers are seeing some of the best Apple prices of the summer, with certain iPad configurations dropping by $100 or more. The iPad Air and iPad Pro models are particularly popular, but the standard iPad often represents the best value for casual users. Bundled deals on Apple Pencils and Magic Keyboards are also available during the sale, making this an ideal time to build out a mobile workspace.
In addition to tablets, there are discounts on AirPods, Apple Watch, and MacBooks. If you have been waiting for a chance to pick up a MacBook Air or MacBook Pro, this week's sale offers an opportunity to save several hundred dollars depending on the model and configuration. For families or students managing multiple devices, the combination of iPad and MacBook deals can lead to significant overall savings.
Laptop discounts for work and play
Laptops are one of the anchors of Best Buy's anniversary event. Whether you prefer Windows or macOS, there are options for every kind of user, including budget-friendly Chromebooks, powerful ultrabooks, and gaming laptops with dedicated graphics.
Windows laptop discounts are especially deep right now, with many models from brands like HP, Dell, Lenovo, and ASUS seeing double-digit percentage drops. Students will appreciate laptops that balance affordability with performance, while professionals can choose machines with longer battery life, higher-resolution displays, and advanced connectivity features.
Gamers also have plenty to explore. Gaming laptops with RTX-class graphics cards are included in the sale, and Best Buy has paired several of these machines with discounts on gaming mice, keyboards, monitors, and headsets. For someone building a mobile gaming rig from scratch, this anniversary event offers one of the more comprehensive deal ecosystems of the year.
Even accessories like laptop stands, docking stations, external drives, and webcams are discounted, which means you can fully equip a home office or dorm setup without blowing your budget.
TV deals lead the way
One of the biggest headlines out of Best Buy's 60th Anniversary Sale is the collection of television markdowns. The retailer has a long history of offering competitive TV pricing, and this anniversary event does not disappoint.
Hisense TVs are available with discounts as high as 50% off, which makes it easier to grab a large-screen 4K model for a surprisingly low price. TCL also features prominently, especially the TCL mini QLED TVs, which deliver impressive brightness and contrast at a mid-tier price point. Some of these premium TCL sets are seeing savings up to $1,000 compared to their earlier-season pricing.
The deals also extend to LG OLED TVs, a favorite among movie and sports fans for their deep black levels, excellent viewing angles, and vibrant color accuracy. OLED technology has become more affordable over time, and anniversary sale prices make it even easier to welcome a premium screen into your living room.
If 65-inch TVs are too large or too small for your space, the sale includes a wide range of screen sizes in every major resolution format, from entry-level 1080p displays to 4K and 8K models. Sound bars and home theater systems are also discounted, letting you pair a new television with improved audio for a complete entertainment experience.
Headphones, smart home, and more
The 60th Anniversary Sale goes beyond high-ticket electronics. Headphone deals are particularly strong, with Bose headphones and other top-rated over-ear and in-ear models seeing discounts of up to 50%. Whether you need active noise cancellation for travel and commuting or a comfortable pair for daily workouts, this week is a great time to upgrade.
Smart home technology is also well represented. Video doorbells, smart thermostats, indoor and outdoor cameras, smart speakers, and smart displays are all included in the sale. Best Buy often packages these devices with installation services through Geek Squad, which can be an appealing option for people who want a professional setup.
For those who prefer more traditional household upgrades, the anniversary sale includes discounts on vacuums, coffee makers, kitchen appliances, and small household tech. The breadth of the sale means the event is not just for gadget enthusiasts; it is a full retail celebration with something for nearly every room in the house.
How to shop the 60th Anniversary Sale
Because the sale runs all week, you have time to compare options and make informed decisions. However, some deals are likely to sell out quickly, especially on popular iPad configurations, OLED TVs, and high-demand laptop models. If you see a price that matches your target, it may be worth locking in the purchase early.
Best Buy's website and mobile app offer the easiest way to browse the full collection of anniversary deals. You can filter by category, price range, brand, customer ratings, and availability. In-store pickup is available for many items, and some deals may be available exclusively in physical stores, so checking local inventory can be helpful.
For members of Best Buy's free-to-join loyalty programs, there may be additional perks and exclusive discounts. My Best Buy members can sometimes earn bonus points on purchases during anniversary events, and Best Buy credit card holders may see special financing offers. It is worth checking your account before you check out to make sure you are getting the best possible price.
Buying a TV or laptop from Best Buy also adds the option of protection plans and technical support. Geek Squad Protection plans are available for many items, which can be a worthwhile consideration for expensive electronics that get heavy use. These plans can cover anything from accidental damage to extended mechanical failures, and they are often included in the overall value equation when comparing prices with other retailers.
Free standard shipping is available on most items, and many areas have access to fast delivery for smaller products. If you live near a Best Buy store, in-store pickup may be the quickest and most convenient way to get your new device without waiting for a package delivery.
With all these discounts available, the 60th Anniversary Sale is an excellent example of why Best Buy has remained a central part of the electronics retail landscape for so long. The combination of Apple deals, laptop markdowns, massive TV savings, and smart home promotions gives shoppers a rare opportunity to make big purchases at some of the summer's lowest prices.
As the sale continues throughout the week, the product selection will inevitably shift. Inventory will come and go, and new markdowns may appear as the event progresses. Keeping a close eye on the sale page and moving quickly when you see a great offer are smart strategies for making the most of this milestone celebration.
Source: Mashable News